ABOUT US


AN EXCERPT FROM THE KERRY PARKER STORY

At Kerry Parker we try to amalgamate the precision of luxury with the hottest trends of high street. We are inspired by all things pretty and try to do an even prettier rendition of our own. The final pieces are priced such so they are more accessible. We do not mass produce as we like to pour our heart and soul into every piece we make. We offer customization on pretty much all products as we understand every client is unique and every vision a masterpiece waiting to be fabricated!


Our set-up consists of the main atelier, where a designer and a small team of specialized tailors work together to bring ideas to life. We are a group of young students venturing into what makes us happy: pretty things! Through our business we provide secure employment to refugees and the less privileged. Over time they have become core members of our process, bringing in hints of cross cultural elements that are evident in what we do.


The process sits at the core of all that we do. You may call us amateurs with a rather wild spirit but strong business ethics. Sometimes we sketch out the final looks and tweak around with different textiles to achieve it, and other times we accumulate rich fabrics first and then plan on the best way to create something elegant. So basically it can go from constructing to deconstructing to reverse engineering the final products. Each detail is hand made/ hand sewn as conceived.


Initially, Kerry Parker was a short term project where we wanted to just explore our passion to create. So we started off with a mood board of the things girls (our primary TG) would love to adorn. We went from crafting comparatively simpler accessories to the more complicated ones such as, chokers, tulle socks, fishnet stockings, cover ups etc. Then we moved on to creating garments and footwear that were richly embellished. We sourced vegan raw material such as crystals, organza, cruelty free leather, jewels, swarovski, sequins, pearls and much more.


As Fashion Marketing students, Kerry Parker began as a testing ground where we could build on our own abilities and utilize the time we had post graduation to do what we love. We looked up to the pioneers of the field as our idols and began our journey, learning something new every single day. Coming from business backgrounds, we started off with little to no knowledge of fashion technology but a thousand ideas and creative plans and loaded with the zeal to learn.


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